Attitudinal Loyalty Manifestation in Banking: Cross-Buying Behavior and Customer Advocacy
By Muhamad Bhayuta Yudhi Putera, Melia Famiola
Rating
1116
Battle Count: 84
Relevance
3/10
While focused on banking customer behavior, the insights on loyalty and cross-buying have limited direct application to quantitative trading
Implementation Complexity
6/10
Requires understanding of SEM-PLS and customer behavior modeling, but methodology is well-established
Reproducibility
3/5
Study provides detailed methodology, but limited information on data collection and preprocessing
About this paper
Methodology: Structural Equation Modeling. Problem types: Regression, Causal Inference.
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